If it accomplished nothing else, God, Get Me the F*** Out of Here proved that shoegaze and hip hop aren’t entirely without overlap. Cold Gawd plugged their reverb pedals into their fuzz boxes and played with the spirit of hip hop. Only two years later, the SoCal outfit is back with a record that turns that concept up to eleven.
But I’ll Drown on This Earth borrows more than just aesthetic and mood. The vocals are often run through the same sort of autotune as Rihanna or T-Pain. Grooves are beefier and boomier. The skits are even more pronounced. And all this while also becoming more experimental and ambient.




As a white Christian kid growing up in the suburbs, I was raised without much appreciation for mainstream hip hop. Sure, I would karaoke “Rapper’s Delight” as a joke and would stan some other old-school hip hop, but by and large, any time someone like Jay-Z came on MTV, I would flip the channel, turned off by the prevalence of profanity and barely-dressed backup dancers.
Like many a white suburban kid, I’ve had a passing fascination with hip hop. I was a pretty big fan of 
